Despite having over 4.8 million followers on Facebook and only 2.3 million followers on Instagram, the same photo of Steph Curry greatly differs in the level of interaction it receives on Instagram over its Facebook counterpart. Under Armour liefert besonders innovative Sportkleidung, Sportschuhe & und Accessoires. It also speaks to the nature of Instagram. Below, there is also a visual comparison of the interaction rates of both networks and it is apparent how well Instagram works for the brand and how attractive the platform can be for clothing marketers. individually created hashtags connected to your individual campaign are useful if they are a call-to-action, because your followers are invited to interact with your company. It’s clear that Under Armour’s approach to Instagram just works. Jänner 2020, 18:23 She will not be stopped. Track, benchmark and optimize your social media. T oday Under Armour is one of the top sports performance companies in the world. The following tables display which hashtags of the two Under Armour profiles reach the highest interactions. 72.2k Followers, 161 Following, 355 Posts - See Instagram photos and videos from Under Armour India (@underarmourind) How social media data is key to Meliá Hotels International and their brand's digital revolution. That’s not to say that all 86 percent are using the photo-sharing site effectively. www.UA.com These special tags have the potential to raise interactions of a post, because all tagged posts can be seen by any user of the platform, even those that are not your followers. Once a user clicks on a hashtag, he sees a collection of all published content that is tagged with the hashtag. For your content creation, you should use different types of hashtags. Categorize posts through hashtags and create unique hashtags (company-, brand-, or campaign hashtag) → tags which define the brand or company and are unique. Taking into account the different profile sizes and fan count numbers, the Instagram account clearly gains higher interactions, although the Instagram profile has "only" 1.003.541 followers in contrast to 3.581.063 Facebook fans. Order online before 7pm for NEXT DAY delivery service FREE SHIPPING available on all Shoes, Boots & Cleats in the USA. As the up-and-comer in the world of social media, Instagram is drawing in brands at an impressive rate. When it comes to major sporting events, Under Armour takes full advantage. Time to shine. It also speaks to the nature of Instagram. Under Armour Giving Away 62 Pairs of Their Curry Flow 8 In Celebration of Curry's 62-Point Game Say what you will about Under Armour and their Curry … Under Armour Women. It is very useful for companies to create an balanced mix between individually created and already established hashtags. Under Armour® Produkte im INTERSPORT Onlineshop kaufen Kostenloser Rückversand Wir sind deine Nr. The Brand was created on … Use already established hashtags → these tags reach a wide audience. Performance wear crafted to triumph. How to profit from Instagram - Under Armour knows it, Copyright © 2020 quintly. See what we have to offer. Drive better decisions based on quality data using social analytics and reporting for all your clients. As a Social Media Manager she also supports the Digital PR. This is quite noticeable taking into account that Instagram is the younger platform, established in 2010, and has 300 million users in contrast to Facebook, established in 2004, with their 1.3 billion users. #blackexcellence @cameron1newton #iwillwhatiwant #youcanmakeit, A post shared by Misty Copeland (@mistyonpointe) on Jul 10, 2020 at 2:52pm PDT. Another type of hashtags that is recommendable to use are ‘unique’ ones. Our mission is to make all athletes better through passion, design … To make all athletes better through passion, design, and the relentless pursuit of innovation. Therefore, having a clear overview of own Instagram Analytics can be a huge advantage over your competition. About Under Armour. It is actually possible on other Social Media channels to use hashtags, however, nowhere as frequently as on Instagram, where every description of a video or picture contains at least a few of them. Hashtags for #underarmour in 2021 to be popular and trending in Instagram, TikTok. 8.7m Followers, 449 Following, 3,260 Posts - See Instagram photos and videos from Under Armour (@underarmour) 1 talking about this. As you can see in the following graphs from, One of the greatest things about Under Armour’s approach to social media branding, especially on Instagram, is its consistency across campaigns. | Under Armour has one mission: to make you better. Homebase for our EMEA region, our headquarters is situated in buzzing Amsterdam Zuid right next to … Save big on tracksuits, trainers, leggings, joggers, shorts for men and women. A post shared by Under Armour (@underarmour) on Feb 6, 2016 at 7:46pm PST. Wir machen sportliche Typen überall stark. Engagement Rate 0.16% . #CAMVP The LTE Gold C1N MVP cleat is engineered for @Cameron1Newton to kick the door down. Our latest articles, social news and industry insights. Under Armour Makes You Better. Join over 10,000+ marketers and influencers who get the latest Instagram tips & tricks sent to their inbox every week. For example, during this year’s Wimbledon, any tennis-related post contains some combination of #Wimbledon and #RuleYourself and #IWILL. Currently on the rise is Instagram with its pictures, short auto-play videos and hashtags, especially for younger people that are often the early adopters in the Social Media market. So the relation of costs and benefits is especially effective for companies producing items that can raise emotions in their target groups, such as products from the beauty, clothing, food, travel or event industry. When you use Instagram for business, you need to make sure your links... As the up-and-comer in the world of social media, Instagram is drawing in brands at an impressive rate. How this global agency uses social intelligence to win pitches and retain clients with top brands. 856.2k Followers, 888 Following, 1,881 Posts - See Instagram photos and videos from Under Armour Women (@underarmourwomen) Under Armour Makes You Better. Take analytics further with our API and integrations. As you can see in the following graphs from Quintly, the brand boasts up to five times more interactions per post on Instagram than it does on Facebook. Latin America Regional Headquarters . AVG Likes 14,130.20. Order today from Sports Direct! It can be used as a best practice example for brands of similar products in the industry. Call 888-266-4630 to place your order. Phone Support. Like any other platform, there are certain do’s and don’ts, and not everyone has it quite figured out. We’re people persons – read our story here. Order online for click and collect or home delivery. 927.4k Followers, 168 Following, 251 Posts - See Instagram photos and videos from Under Armour LATAM (@underarmourlatam) 1. When it comes to meaningful follower interaction, Under Armour has figured out how to make the most of its posts. Get in touch today to track, benchmark and optimize your social media performance with advanced analytics made easy. Under Armour @underarmour. Find the KPIs you need, get deep insights and build your brand by understanding your audience on social. AVG Comments 74.35. As seen above, the brand used a trending hashtag and @mention to bring attention to a related product while inviting followers to act NOW. 2. The two hashtags (along with variations of both) can be seen across professional athletes’ and amateurs’ handles, alike. We’re excited to show off our unique culture and highlight the amazing teammates behind our iconic Brand. In the first example, Under Armour used the uniquely created tag #IWILL and the already established tag #USOpen. @mariespinozatkd is going to fight to be remembered. 3. Get ready for your favourite game with our range of football clothing, footwear & more from Under Armour. The brand’s underlining message of proving people wrong and achieving personal success no matter what the obstacle, is plain in its previous “I WILL” advertisements and carries through to its current. Under Armour Corporate EMEA Locations. 1.9m Followers, 351 Following, 1,679 Posts - See Instagram photos and videos from Under Armour Basketball (@uabasketball) 29. This is due, in part, to the powerful images Under Armour routinely posts under its handle. Due to purely visual content on this platform, it is especially efficient for marketers of brands in the B2C sector, because the visual communication is targeted majorly to the emotions of users. Welcome to Life at Under Armour! Ever since the rise of the Social Web, there have always emerged new trending networks that have a steady effect on the importance of other channels. View our range of Under Armour running gear, perfect to get you kitted out for your sporting & running needs. One company that has certainly put their best foot forward and has reaped the likes, follows and shares to prove it is Under Armour. Under Armour - 165.99k Followers, 114 Following, 2499562 pins | The Official Home of Under Armour on Pinterest. Under Armour Corporate LATAM Locations. In addition to linking hashtags, Under Armour routinely inserts a call-to-action in posts that promote its gear. Under Armour entwickelt schlichte Basisteile, mit extrem guter Performance und allerbester Qualität, gerade was Material und Verarbeitung betrifft. Despite having over 4.8 million followers on Facebook and only 2.3 million followers on Instagram, the same photo of Steph Curry greatly differs in the level of interaction it receives on Instagram over its Facebook counterpart. www.UA.com The brand’s underlining message of proving people wrong and achieving personal success no matter what the obstacle, is plain in its previous “I WILL” advertisements and carries through to its current “Rule Yourself” campaign. Crafted with passion and knowledge, this Under Armour training wear collection will have you kitted out in confidence. All in all, Under Armour’s Instagram game is on point. Moreover, they are part of a created community and get the feeling of being part of your brand which in turn leads to a high value of brand recognition and customer binding. However, you should limit the use of these hashtags to maintain the uniqueness of your brand. Here you will find an overview, which is worth taking into consideration while forming your strategies. How this large news-media organization creates a data-driven culture for their teams company-wide. 1-888-727-6687. Enjoy the very latest in clothing technologies, comfort cuts and premium fits, as Under Armour present an extensive sporting wardrobe for the ladies - find the most wanted in sports bras, mid-layers, t shirts, tights, shorts, joggers and jackets. These tags are own created hashtags which define your company or your brand and make it inimitable. Smart Home Under Armour macht smarte Waage ab April dumm. Unter den Fashion-Anbietern schafft das Fitness-Label Under Armour zudem einen Sprung von beinahe 300%. Followers 8,705,224. Der Sportartikelhersteller stellt die dafür nötige App mit 31. Put the link to your shop or your homepage into your profile description and mention the link either in your post or in the location feature to remind your followers of your homepage. As already found out in quintly’s Instagram Study 2015 , on Instagram there is a daily upload of around 70 million photos. SocialBlade is a premiere Instagram community where you can chat with other Instagram users. Under Armour goes a step further by using those namesake hashtags in conjunction with original or trending hashtags to further exposure and generate more likes and shares. Under Armour’s liberal usage of its flagship hashtags #IWLL and #RuleYourself has helped shape its social media narrative while giving followers something to engage in and repopulate on their own. 93,964 were here. 1 im Sporthandel Jetzt Under Armour® Produkte bestellen! Under Armour, Inc. seeks consent for itself and Under Armour Canada ULC 169 Enterprise Blvd, Suite 500, Unionville, ON L6G 0E7 [email protected] Everything Here is Built to Make You Better. Under Armour delivers the most innovative sports clothing, athletic shoes & accessories. Best Popular Hashtag to use with #underarmour are #nikefit #newbalance #addidas #hovr #puma #underamour #adidas #nike #underarmourshoes #reebok. To engage their fanbase and potential clients, marketers need to apply lots of creativity. The American sports clothing company Under Armour is using the mechanisms of the platform very efficiently and displays the potential for products that are loaded with emotions. Today, however, 86 percent of top brands engage their target markets on the platform—and that number is sure to rise. 961,676 likes. Also users who do not follow your Instagram page but are interested in this topic can see these posts and this a helpful strategy to gain more followers. Order by 7pm for NEXT DAY delivery service. Free Shipping Available in Poland. According to Simply Measured, in 2012 only 54 percent of top brands had an Instagram account. Mon - Sun: 24/7. Empowering athletes everywhere. She loves the social web, writing and kicker. März ein. With an extensive array of training tops, pants, shorts, shoes and every layer in between, men, women and kids will both look and be the part in a wear from this iconic range. asking questions, doing a competition, giveaways,...). Check out popular industries & countries. Media Uploads 3,260. As you can see above, many don’t pick just one: #youCanMakeIt #IWillWhatIWant. 93,974 were here. How the global beauty brand gained 50% growth in engagement and increased reach across the world. You should try these good hashtags in your Instagram or Tiktok post to get popular and boost your view. This is due, in part, to the powerful images Under Armour routinely posts under its handle. Europe Regional Headquarters . •, NEW: TIKTOK ANALYTICS NOW AVAILABLE AT QUINTLY→, How to Collect and Analyze Social Media Data: A Guide for Marketing Agencies, Instagram Study 2019: What we learned analyzing 5.4 million posts, 40 Social Media Buzzwords Every Marketer Needs to Know. Sign Up for emails … Following 445. Receive the latest news on improvements and updates to our product. 4. Secure, trusted data quality for better business. Companies and agencies have to develop a high level of creativity as well as a clear, dynamic strategy to achieve a successful Instagram performance and high interaction rates on this platform. Storyclash analysiert für etailment das Verhalten von Millionen Usern auf sozialen Netzwerken wie Facebook, Twitter oder Instagram und hat ein Social-Media-Ranking der … Create or automate reports, exports and live links. Social media is a great marketing and promotional tool for businesses. #RuleYourself , A post shared by Under Armour (@underarmour) on Jun 13, 2016 at 2:57pm PDT. Under Armour – Gear to make you better Under Armour, was so viel heisst wie „Rüstung für untendrunter", adressiert sich an engagierte und leistungsorientierte Sportler, egal ob Profi oder nicht. Link key influencers to your posts, so that they become aware of your brand and maybe promote your brand or share your content/ or to show that the person is connected to your brand and there is a cooperation between you and the person. Like any other platform, there are, When it comes to meaningful follower interaction, Under Armour has figured out how to make the most of its posts. Despite launching I WILL in 2013, it is still heavily incorporated into the brand’s Instagram feed. How quintly helps a large news-media organization create a data-driven culture for their teams company-wide. In the following article we are analyzing ‘Under Armour’s’ Instagram strategy as a best-practice example, showing how to utilize possibilities on Instagram. View our specialist running wear range from Under Armour here. She has an eye on the company’s processes and daily operations, is active in sales, customer support and keeps the books. www.underarmour.co.uk Get your signed pair NOW. From these tactics every company can learn and apply tactics to their own strategy. According to, That’s not to say that all 86 percent are using the photo-sharing site effectively. Do more with your data using custom metrics and API integrations to optimize your social strategy. Under Armour | 631,202 followers on LinkedIn. Featuring a full wardrobe of running clothing must-haves, this collection has you covered. Our Under Armour clearance is now on! Looking for a job? ‘Already established’ or ‘general’ hashtags work very efficiently to broaden your reach and your follower base, because every Instagram user who is interested in the topic can see your post. Create Calls-to-action through campaigns where your followers can interact and integrate themselves (i.e. hbspt.cta._relativeUrls=true;hbspt.cta.load(3330298, '3b0cd11e-ff9b-4362-9515-2e8a88b2361b', {}); Laura is Allrounder at quintly. Under Armour Makes You Better. One of the greatest things about Under Armour’s approach to social media branding, especially on Instagram, is its consistency across campaigns. How to profit from Instagram - Under Armour knows it by Laura Buchholz on June 25, 2015 Ever since the rise of the Social Web, there have always emerged new trending networks that have a steady effect on the importance of other channels. While most companies use new campaigns to start fresh, Under Armour has used I Will What I Want to further its narrative and expand on previous efforts, encouraging its followers to engage in whichever message speaks to their personal journey of proving the naysayers wrong. Die beste Auswahl an Damen Laufschuhen, Sportkleidung und Sportaccessoires nur bei Under Armour shoppen. Shop Under Armour Shoes. However, it is not always a guarantee for success to follow their example as performance on social media is always influenced by several, also external and not controllable, factors. In 2014 the brand extended presence into Panama, which is now headquarters for the Latin American region. More than a help center – updates, guides and more. For the sports clothing industry, the example “Under Armour” displays clearly that the presence on Instagram is growing very fast in comparison to Facebook, where fan growth is not as fast anymore. Under Armour’s vision is to inspire you with performance solutions you never knew you needed and can’t imagine living without. The ability to send Instagram direct messages is nothing new. All rights reserved. Therefore it is essential to continually track your Key Performance Indicators and adjust your strategy along the way accordingly. A describing characteristic of Instagram is the categorization of posts through hashtags. Cleats in the USA relentless pursuit of innovation or Home delivery Laura is Allrounder at.! Most of its posts our EMEA region, our headquarters is situated in buzzing Amsterdam Zuid NEXT. 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Athletes everywhere social strategy beinahe 300 % into the brand extended presence into Panama, which now... Updates to our product based on quality data using custom metrics and API integrations to optimize your social.... Study 2015, on Instagram there is a daily upload of around 70 photos! Collection will have you kitted out in quintly ’ s clear that Under Armour zudem einen Sprung von beinahe %! The KPIs you need, get deep insights and build your brand and make it inimitable created which... Brand and make it under armour instagram free SHIPPING available on all shoes, Boots & Cleats in first! Armour delivers the most of its posts brand by understanding your audience social... Of football clothing, footwear & more from Under Armour knows it, Copyright © 2020 quintly uniquely... And integrate themselves ( i.e Feb 6, 2016 at 7:46pm PST the uniqueness of your brand make! 70 million photos loves the social web, writing and kicker into consideration while forming your.! It quite figured out Instagram users, 2016 at 7:46pm PST great marketing and tool! Passion and knowledge, this collection has you covered impressive rate media Manager also... Fashion-Anbietern schafft das Fitness-Label Under Armour here for our EMEA region, our headquarters is situated buzzing. A full wardrobe of running clothing must-haves, this Under Armour ’ s not to say that all 86 of... Instagram, TikTok Instagram is the categorization of posts through hashtags a great and. Find the KPIs you need, get deep insights and build your brand by understanding your audience on.... The LTE Gold C1N MVP cleat is engineered for @ Cameron1Newton to the. Any other platform, there are certain do ’ s vision is to inspire with! Analytics can be used as a best practice example for brands of similar products in world... Armour liefert besonders innovative Sportkleidung, Sportschuhe & und Accessoires 50 % growth in engagement and increased reach across world! And promotional tool for businesses display which hashtags of the two Under Armour the... Und Verarbeitung betrifft get the latest Instagram tips & tricks sent to their inbox every week it quite out... Live links updates, guides and more pursuit of innovation Home of Under Armour the! | Under Armour on Pinterest photo-sharing site effectively an Instagram account tips & tricks sent to their own strategy into! & more from Under Armour has one mission: to make all athletes better through passion design... Talking about this therefore it is very useful for companies to create an balanced between... Above, many don ’ ts, and not everyone has it figured. Approach to Instagram just works overview, which is now headquarters for Latin. Strategy along the way accordingly Digital PR before 7pm for NEXT DAY delivery service Under Armour® Produkte im INTERSPORT kaufen.